These just keep on coming…here are a few additional holiday promotional ideas. I like these promotional programs because they suggest good relationships with local retailers and are specifically designed to drive traffic into stores. Both are from Business Improvement Districts (BIDs) in New York City.
Holiday Coupon Book
Union Square Partnership works closely with neighborhood businesses to offer promotions through a holiday coupon book available at a local information booth and at participating restaurants and retailers. Shoppers can also go directly to the BID website to see the wide variety of specials available and download discounts directly. From discounts on meals to eyeglasses to yoga…each retailer defines the promotion they are comfortable with.
Union Square Partnership works closely with neighborhood businesses to offer promotions through a holiday coupon book available at a local information booth and at participating restaurants and retailers. Shoppers can also go directly to the BID website to see the wide variety of specials available and download discounts directly. From discounts on meals to eyeglasses to yoga…each retailer defines the promotion they are comfortable with.
